Saturday, January 05, 2008
Technological Substitution in Publishing: Part 7 – Electronic Media
There are multiple substitutions occurring within the media for K-12 classroom instruction. Modular software and video are loosing market share. Comprehensive courseware is gaining market share now, but will reach its peak of market share in about 2010, and then begin to decline. Online courseware is gaining market share now and will reach a penetration of 60% by 2020.
Data: The Complete K-12 Report, Education Market Research, 2006, 2005, 2004, 2003, 2002 & 2001
Data: The Complete K-12 Report, Education Market Research, 2006, 2005, 2004, 2003, 2002 & 2001
